General information for KnowThis.com
KnowThis.com offers advertisers two options for placing promotional messages.
- KnowThis.com accepts advertising via Google. If you would like to advertise on KnowThis.com you may consider using Google's AdWords Display Network->Placements option and then choose KnowThis.com.
- KnowThis.com accepts direct placement within our DoubleClick for Publishers ad management. For more details, including obtaining a rate card, please complete the form below.
Note: promotional messages deemed not to be relevant to the content offered by KnowThis.com will not be accepted.
* Denotes a Required Entry
KnowThis.com provides citation information for most content items found on the site. This information is located below the main content information on most pages. Most of the information found in the citation can be easily adapted to common citation formats including APA and MLA.
In terms of formatting, below is an example of how the information on KnowThis.com can be referenced. Please note, this is one style though there are others as well but the formats are generally very similar.
If there is no specific author that needs to be credited, such as material found in our Tutorial section, then use the following citation method:
Purpose of the Marketing Plan (2014). From How to Write a Marketing Plan Tutorial. KnowThis.com. Retrieved January 15, 2014 from http://www.knowthis.com/how-to-write-a-marketing-plan/purpose-of-the-marketing-plan
If there is a specific author, such as material found in our Blog section, then use the following citation method:
Christ, Paul (2014). How Being Socially Responsible Can Build Brand Value. From Blog Postings. KnowThis.com. Retrieved January 15, 2014 from http://www.knowthis.com/1879-how-being-socially-responsible-can-build-brand-value
Do you have a suggestion or comment that will help improve KnowThis.com such as a new feature request, new tutorial topics, or other improvements?
Do you see a problem with the KnowThis.com website such as a page not loading correctly, a spelling error or links not working?
Are you with the news media and are looking for information on a marketing topic?
If you would like to share your thoughts, we'd like to hear from you. Complete the form below and we'll take a look.
If reporting a site problem please:
- Identified problem
- Indicate location of problem (e.g., include URL)
- Provide the web browser you are using to access our site
If you are with the media we ask you please provide:
- Other contact information besides your email (e.g., phone number)
- Your reason for seeking information (e.g., news story)
- The information you are requesting
- Indicate if you are on deadline
(Note: Please do not use the form to submit requests for inclusion of a website within KnowThis.com's Weblinks Collection. Any requests for adding links to KnowThis.com will not be considered.)
* Denotes a Required Entry
Paul Christ (pronounced with soft "i") holds a Ph.D. (marketing concentration) from Drexel University. He is a Professor of Marketing and MBA Program Director (AACSB accredited) at West Chester University, the largest university in the Pennsylvania State System of Higher Education and one of the largest universities in the Philadelphia region In addition to his administrative duties, Paul also teaches MBA-level courses titled Marketing Management and Business Research and Data Analysis.
Paul is the author of the book KnowThis: Marketing Basics and has written and presented on marketing and technology topics in numerous academic publications, conferences and other public forums and has spoken throughout the world on the topic of marketing and Internet business. Paul is editor of KnowThis.com, one of the Internet's leading marketing references sites. In addition to academic experience, Paul has extensive experience in various marketing and sales positions with Fortune 500 companies and also served in a management position for a successful startup in the consumer electronics industry. Additionally, he has been a consultant to many marketing and technology companies, including startup Internet-based firms.
Do you allow for submissions of tutorials?
Sorry but we do not allow outside submissions to our Tutorials. However, if you have an idea for a Tutorial we welcome your suggestions.
Do you make your Tutorials available in a single page instead of on multiple pages?
Unfortunately, we do not.
Can we copy your Tutorials and reprint these?
Sorry, but no, at least not without our permission. And in most cases we do not provide permission. However, information contained in many of our online Tutorials are available in our KnowThis: Marketing Basics book. The book is very affordable and may even cost less than trying to copy the online Tutorials!
How can I get my site listed on KnowThis.com?
In most cases, sites found within KnowThis.com Weblinks Collection are selectively chosen and are limited to sites that hold value to our visitors. We locate sites using many methods include Internet searching, discussion group comments, news or media reports, word-of-mouth, to name a few.
So there is no way for me to submit my site?
A few times a year KnowThis.com provides opportunities for sites to be submitted for review. Generally this is only for a short period of time (e.g., 5-7 days). There is no set timetable for when this will occur (though we will announce in advance) so the best advice is to return to KnowThis.com on a regular basis.
What do you look for when including a site in KnowThis.com?
There is no single best way to be included in KnowThis.com. If we do evaluate your site it is very important that your site offer value. Value is measured in many ways including:
- does the site offer quality information
- is the site current, well-designed and well-maintained
- the quality and quantity of free information or materials available
- what requirements are placed on visitors using the site
- does the site hold value that is beyond other sites already found in KnowThis.com
Does KnowThis.com allow for link exchange arrangements?
No, this is not an option. When we list a site in KnowThis.com we do not require a reciprocal link. However, we certainly appreciate those who do provide a link to KnowThis.com on their site.
Advertising on KnowThis.com
Can I advertise on KnowThis.com?
Yes. Please see Advertising on KnowThis.com for details.
KnowThis.com was first established in 1998. Below are examples of the early development of the site.