Retailing:
Created on November 02, 2009
Making Micro-Payment Models Work Online (E-Commerce Times)
Some may think that nearly any product can be sold over the Internet. But in reality low-priced products, and in particular low-priced physical ...
Created on October 21, 2009
Wal-Mart Announces Price Cuts for Holidays (MSNBC)
As we discussed in our recent post on Wal-Mart’s pricing of books, it was likely their price cutting was not finished and that turns out to be the case. ...
Created on October 20, 2009
Toys R Us Adds Layaway For Big-Ticket Items (MSNBC)
A staple of retail promotions from the mid-1900s is making a comeback thanks to a down economy. The layaway payment plan is really a pricing strategy ...
Created on October 20, 2009
Shopping-Center Kiosks Are a Way to Try Retail Ownership (Los Angeles Times)
If you have ever had the inkling to be a retailer and either did not have enough start-up cash needed to open a store or you ...
Created on October 18, 2009
Pop-Up Stores are Becoming an Overnight Sensation (Los Angeles Times)
While the recession in the U.S. is forcing many retailers to scale back or close down, others are seeing opportunity in the misfortune ...
Created on October 18, 2009
Book Wars! Wal-Mart, Amazon Slash Costs (MSNBC)
Wal-Mart’s troubles in the international market are not slowing down what it is doing in the U.S. as the big retailer is now taking on Amazon in what on ...
Created on October 15, 2009
Wal-Mart's Painful Lessons (BusinessWeek)
Everyone in America knows Wal-Mart is a behemoth and is feared by competitors and suppliers alike. But outside the U.S. the fear level is not quite as high. ...
Created on October 07, 2009
Taking on the Big Dogs (Internet Retailer)
How does a small online seller compete against the giants such as Amazon, Wal-Mart, CDW, etc.? The answer: Keep the focus on the customer. As discussed in ...
Created on October 01, 2009
Wal-Mart Supersizes Holiday Toy Program (MSNBC)
I’m not sure October 1 is the official start to the holiday shopping season but it sure seems that way with this story about Wal-Mart’s plans for toy pricing. ...
Created on September 25, 2009
Here are a couple of good stories dealing with issues that arise between franchisors and franchisees
Pros and Cons Of Buying A Franchise (ABC News)
This video also offers a good primer for another ...
Created on September 18, 2009
Amazon Is Selling Designs of Its Own (Wall Street Journal)
Private label products are huge for most big name retailers so it is no surprise Amazon is building its own line of products. Though it is a ...
Created on September 15, 2009
... to Close as Many as 960 Stores (MSNBC) - The leader in video rental retailing is struggling as consumers find other options for satisfying their video fix such as rentals by mail (Netflix), through the ...
Created on September 09, 2009
We have been off a few days enjoying an extended weekend and during this time there were quite a few stories. Here are several and we'll post more this week.
Magazines Now Create and Customize Ads (New ...
Created on August 26, 2009
Highlighted Marketing Stories:
If College Dorm Students Need It, Retailers Have It (NPR) - Here is another college-themed story (see Monday's posts for more). A major factor in being successful in ...
Created on August 19, 2009
Highlighted Marketing Stories:
Slicing the Bread but Not the Prices (Wall Street Journal) - The recession has been tough on almost all companies and many have resorted to lowering prices in order to ...
Created on August 06, 2009
Highlighted Marketing Stories:
Web Ads Get More Intrusive (BrandWeek) - If you think Internet ads are already too annoying then just wait to see what is coming down the road. As this story reports, ...
Created on July 27, 2009
Highlighted Marketing Stories:
The New Starbucks: A Subtler Brand (ABC News) - This video news story gives a peek at how Starbucks is researching a possible new approach through a no-name test store. ...
Created on July 17, 2009
Highlighted Marketing Stories:
The Profits and Perils of Supplying to Wal-Mart (BusinessWeek) - Gaining distribution in Wal-Mart is viewed by many marketers as being the pinnacle of marketing success. ...