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Don't Use the R-Word: Hotels Find Trick to Business Bookings
(dropping word resort from hotel name)
Wall Street Journal
Posted:
January 27, 2010
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More Retailers Offer Fashionable Clothing for Plus-Size Women
(responding to customer needs)
USA Today
Posted:
January 22, 2010
|
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The Lowest Price Is Not Always the Best Price
(factors affecting customer loyalty)
Nielsen
Posted:
January 15, 2010
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Newly Frugal Generation Revives Discount Dining
(economic conditions bring back old promotions)
New York Times
Posted:
January 11, 2010
|
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Infomercial Products Take One on the Chin
(leading consumer magazine evaluates infomercials products)
New York Times
Posted:
January 7, 2010
|
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Technology Becomes Friendlier to Older Generations
(product designs that meet needs)
Los Angeles Times
Posted:
December 21, 2009
|
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Coupons Are Being Used at a Faster Clip
Los Angeles Times
Posted:
December 12, 2009
|
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Too Much of a Good Thing? How Assortment Size Influences Healthy Consumer Choices
(how consumers respond to assortment size)
Knowledge @ Wharton
Posted:
December 12, 2009
|
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Six Million More Seniors Using the Web than Five Years Ago
(an evolving market)
Nielsen
Posted:
December 12, 2009
|
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The Boxed Wine Boom
(external variables open door for this type of product)
ABC News
Posted:
November 25, 2009
|
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Retailers Gear up for Black Friday
(heavy discounting expected)
Time
Posted:
November 14, 2009
|
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Coupon Use Continues Resurgence
(stats on coupon usage)
Nielsen
Posted:
November 6, 2009
|
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Retailers Scramble to Adapt to New Realities
(how retailers are responding to the recession weary consumers)
MSNBC
Posted:
November 4, 2009
|
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National Brands vs. Private Label
(growth areas for private label)
BrandWeek
Posted:
November 3, 2009
|
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Hand Sanitizer Sales Clean Up Amid Flu Concerns
(one product group that is benefiting from health concerns)
Nielsen
Posted:
October 30, 2009
|
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Marketers Salivating Over Smartphone Potential
(learning more about how customers use their mobile devices)
USA Today
Posted:
October 22, 2009
|
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Facebook, MySpace Divide Along Social Lines
(target markets for leading social networks)
NPR
Posted:
October 21, 2009
|
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Toys R Us Adds Layaway For Big-Ticket Items
(bringing back an old pricing strategy)
MSNBC
Posted:
October 20, 2009
|
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More Ads for Basic Brands as Shoppers Spend Less
(the return of traditional brands)
New York Times
Posted:
October 10, 2009
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Report: How Twitter Buzz Is Built
FastCompany
Posted:
September 9, 2009
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