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eBay's New Friendly Neighborhood
(online powerhouse adds social networking)
Fortune
Posted:
October 12, 2007
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How China Buys Cars
(how Chinese customers making buying decisions)
Forbes
Posted:
August 2, 2007
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Loaded With Coupons and Surveys, Receipts Grow Longer, Aggravating Many
Pittsburgh Post-Gazette
Posted:
July 25, 2007
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Engaging Consumers’ Brains: The Latest Learning
(what marketers should know about how consumers think - PDF format)
MillwardBrown
Posted:
June 1, 2007
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High Gas Prices Scare Off Shoppers
(effects on other sectors of the economy)
Inc. Magazine
Posted:
May 22, 2007
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Serving Up Smaller Restaurant Portions: Will Consumers Bite?
(consumer response to smaller serving size)
Knowledge @ Wharton
Posted:
May 17, 2007
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Transparency Tyranny
(forcing marketers to be more open to its customers)
Trendwatching
Posted:
May 4, 2007
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Come Back Here
(multi-channel shoppers may be less loyal)
Internet Retailer
Posted:
January 10, 2007
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Retailers Are Trying to Avoid the Christmas Crunch, but Consumers Aren't Buying It
Knowledge @ Wharton
Posted:
December 15, 2006
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Social-Network Sites Could Also Lure Shoppers
(influence on product recommendations)
USA Today
Posted:
November 24, 2006
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Americans Turning Their Attention to Tea
(audio clip)
NPR
Posted:
November 15, 2006
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Social Networking: A Boost for Brand Buzz
(new influencers)
ECommerceTimes
Posted:
November 10, 2006
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Let the Web Entertain You
(consumers using Internet more for entertainment)
BusinessWeek
Posted:
September 27, 2006
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Secrets Of The Male Shopper
BusinessWeek
Posted:
August 25, 2006
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Scorching Heat Ignites Demand For Cold Drinks
USA Today
Posted:
August 4, 2006
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Shopping's Social Value Fading for Those Online
Boston Globe (via TMCnet)
Posted:
June 9, 2006
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The Soft Skills of Global Managers
(managing globally)
Harvard B-School Working Knowledge
Posted:
June 9, 2006
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How to Lead Your Customer into Temptation
(insights into consumer decision making)
Business2.0
Posted:
May 5, 2006
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Teens View Search on a Par With Magazines When Researching Fashion Buys
Internet Retailer
Posted:
January 27, 2006
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Insperience
(bringing outside experiences into the home)
TrendWatching
Posted:
January 11, 2006
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