Targeting Markets

Listed below are Internet stories and news items associated with the Targeting Markets topic area.

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Marketing on the Left Side of the Brain Target Marketing Magazine Posted: November 28, 2004

Coming Out to Shop (gay and lesbian markets) Display and Design Ideas Posted: November 23, 2004

Marketing to Women a No-Brainer The Australian Posted: September 1, 2004

Lessons on the ‘Campus Crowd’: On-target Strategies to Ace the Test BrandPackaging Posted: August 18, 2004

Is Mass Marketing Dead? ClickZ Posted: August 9, 2004

In Marketing, Think Outside the Niche Harvard B-School Working Knowledge Posted: August 8, 2004

Apartment Developers Capitalize on Demographic Niches National Real Estate Investor Posted: August 6, 2004

Good Marketing Hinges on Older Demographics Indianapolis Star Posted: July 20, 2004

Burger King Builds Whopper of a Children's Database DMNews Posted: July 12, 2004

The Vanishing Mass Market BusinessWeek Posted: July 6, 2004

Right-Time Marketing, Right Now Line56 Posted: June 29, 2004

The Technology of Personalized Pitches BusinessWeek Posted: June 22, 2004

Carving Your Special Niche BusinessWeek Posted: June 4, 2004

Marketers Pay Their Way to the Youth Audience ClickZ Posted: June 3, 2004

How Frederick’s Found Its True Customer Harvard B-School Working Knowledge Posted: May 20, 2004

Behavioral Targeting Boosts Airline's Internet Ad Results Advertising Age Posted: May 18, 2004

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