New From KnowThis.com:

KnowThis: Marketing Basics Book

KnowThis: Marketing Basics - Only $24.99

Our first book offers in-depth coverage of marketing and is ideal for the marketing novice, the marketing educator, the marketing professional and anyone else who needs to know about marketing. This book includes more than 50% new material not found on KnowThis.com. For more information including taking a look inside, Click Here.

 
 
Main > Tutorials > Pricing Decisions >

Marketing Stories and News for Tutorial

Listed below are Internet stories and news items associated with the topics found in this tutorial.

Need Help? Many publications, particularly newspapers, only allow free access to their stories for a short period of time. To learn how to obtain access to stories that are no longer freely available CLICK HERE.

Display Num 
61 Blue-ray vs. HD-DVD: Price Matters (importance of price in technology battle) BusinessWeek Posted: April 6, 2007
62 Who Gets to Say When the Price is Right? (the issue of minimum retail pricing) Inc Magazine Posted: March 22, 2007
63 The Price is Right? (cross-channel pricing dilemma) Internet Retailer Posted: March 2, 2007
64 Price War Leaves AMD Reeling (downside of competiting on price) BusinessWeek Posted: January 26, 2007
65 Retailers Turn to Software Programs to Get a Leg Up on Savvy Customers (using computer programs to optimize price) Pittsburgh Post-Gazette Posted: December 19, 2006
66 99-Cent Pricing Hooks Shoppers (why US consumers like odd-pricing) Pittsburgh Post-Gazette Posted: December 19, 2006
67 How and Why Chinese Firms Excel in The Art of Price War Knowledge @ Wharton Posted: December 15, 2006
68 Fixing Price Tag Confusion (the concept of partitioned pricing) Harvard B-School Working Knowledge Posted: December 11, 2006
69 Be Careful What You Ask For (down side of setting initially high prices) US News and World Report Posted: November 17, 2006
70 State Law Could Keep Oklahomans Out of Wal-Mart Drug Plan (law against loss leader pricing) Neighborhood Newspapers Posted: November 11, 2006
71 Wal-Mart to Offer Generic Drugs at Discount Prices (loss leader pricing strategy) ECommerce Times Posted: September 22, 2006
72 Dell Revamps Pricing to Reduce 'Confusing' Rebate Offers ECommerce Times Posted: July 14, 2006
73 Car Incentive Wars to Heat Up (another round of price cuts) Detroit Free Press Posted: June 23, 2006
74 Low Prices = More Customers? Not Always Harvard B-School Working Knowlege Posted: May 5, 2006
75 Wrench Wins Awards, But Will It Be a Hit? (new product pricing and strategy) WSJ Startup Journal Posted: March 22, 2006
76 The Effect of Price on Performance Chief Marketer Posted: March 10, 2006
77 Cava Uncorked: Sparkling Interest Abroad (pricing for better value) BrandChannel Posted: December 21, 2005
78 At the Register: Inflation Hits Grocery Stores WSJ (via Pittsburgh Post Gazette) Posted: November 16, 2005
79 Price Fix (decision to increase price) Entrepreneur Magazine Posted: August 26, 2005
80 Name Your Price (setting price) Entrepreneur Magazine Posted: August 20, 2005
<< Start < Prev 1 2 3 4 5 Next > End >>
Page 4 of 5
 

© 1998-2009 KnowThis LLC. All rights reserved.