New From KnowThis.com:

KnowThis: Marketing Basics Book

KnowThis: Marketing Basics - Only $24.99

Our first book offers in-depth coverage of marketing and is ideal for the marketing novice, the marketing educator, the marketing professional and anyone else who needs to know about marketing. This book includes more than 50% new material not found on KnowThis.com. For more information including taking a look inside, Click Here.

 
 
Main > Tutorials > Global Marketing >

Marketing Stories and News for Tutorial

Listed below are Internet stories and news items associated with the topics found in this tutorial.

Need Help? Many publications, particularly newspapers, only allow free access to their stories for a short period of time. To learn how to obtain access to stories that are no longer freely available CLICK HERE.

Display Num 
21 McDonald's Opens 1st Beijing Drive-Thru CBS News Posted: January 19, 2007
22 Rich Insights Into Low Income Consumers (international research results) Synovate Posted: December 1, 2006
23 It's Miller Time In China (beer battles) BusinessWeek Posted: November 17, 2006
24 Lost in Translation (advice for translating the marketing message) BrandChannel Posted: November 13, 2006
25 Cultivating Consumers in Rural India (product labs in rural locations) Marketplace Posted: October 20, 2006
26 How to Find a Reputable Overseas Rep BusinessWeek Posted: October 13, 2006
27 EU Goes Forward with Chinese Shoe Duties BusinessWeek Posted: October 6, 2006
28 Knowing When It’s Time to Take Your Brand Abroad Chief Marketer Posted: August 25, 2006
29 On Advertising: Passport to Success? (global vs. local advertising) International Herald Tribune Posted: August 9, 2006
30 Does Globalization Threaten or Nurture Local Markets? brandchannel Posted: June 21, 2006
31 Global Marketing is Wal-Mart's World Cup Goal Wall Street Journal (via Bradenton Herald) Posted: June 13, 2006
32 India: A Hot Brand Cimate? (selling brands in India) brandchannel Posted: May 30, 2006
33 Planning an Overseas Event? Read This First Chief Marketer Posted: May 15, 2006
34 Brand Magic in India BusinessWeek Posted: May 12, 2006
35 Putting A Local Spin On Your Global Brand (packaging in global markets) Brand Packaging Posted: May 9, 2006
36 Understanding the Chinese Consumer Harvard B-School Working Knowledge Posted: April 25, 2006
37 It`s a Small World (when online retailers go global) InternetRetailer Posted: April 14, 2006
38 Podcasts Opening New Ad Markets in Japan Kyodo News (via ECommerce Times) Posted: March 3, 2006
39 Counting in Chinese (find reliable research numbers) CMO Magazine Posted: January 4, 2006
40 Lost in Translation? (need for a multi-lingual website) Information Age Posted: December 23, 2005
<< Start < Prev 1 2 3 Next > End >>
Page 2 of 3
 

© 1998-2009 KnowThis LLC. All rights reserved.