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Marketing Stories and News for Tutorial

Listed below are Internet stories and news items associated with the topics found in this tutorial.

Need Help? Many publications, particularly newspapers, only allow free access to their stories for a short period of time. To learn how to obtain access to stories that are no longer freely available CLICK HERE.

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41 The Domain Name Business (understanding the value of Internet site naming) BusinessWeek Posted: July 24, 2009
42 The Web Knows What You Want (how online retailers can predict what customers may want) BusinessWeek Posted: July 24, 2009
43 Luring Local Traffic to Your Web Site (marketing advice for small business) CNN Money Posted: July 22, 2009
44 Social Media Stats: Myspace Music Growing, Twitter’s Big Move (stats on visits to social networking and music sites) Nielsen Posted: July 20, 2009 [research report]
45 Internet Regulator Mulls Cybersquatting Block (proposal for central database of trademark names) USA Today Posted: July 15, 2009
46 Marketers Weave Web of Loyalty (some retailers continue to spend on e-commerce) DM News Posted: July 14, 2009
47 Approval by a Blogger May Please a Sponsor (questions raised when proving free product for bloggers to review) New York Times Posted: July 13, 2009
48 Industry Tightens Its Standards for Tracking Web Surfers (act before possible government action) New York Times Posted: July 13, 2009
49 Don't Give Your Customers a Reason to Park Their Carts (advice for online sellers) E-Commerce Times Posted: July 9, 2009
50 Web Retailers and States Wrestle Over Tax Rules (a developing issue that may have important ramifications) MSNBC Posted: July 9, 2009
51 Keyword Research: Listen To Your Customers! (ideas for finding keywords for website marketing) Search Engine Land Posted: June 30, 2009
52 Cross-Selling's Time Has Come ECommerce Times Posted: June 28, 2009
53 Internet Marketing: Is Regulation Coming? (noise level continues to rise over potential limits to web tracking) BusinessWeek Posted: June 22, 2009
54 Inside Nielsen’s VideoCensus Methodology (how online video is tracked) Nielsen Posted: June 6, 2009
55 How to Get Your Mail Past the Inbox Bouncers (advise for email marketers) ClickZ Posted: May 23, 2009
56 Just Browsing? A Web Store May Follow You Out the Door (new online tracking service that could irritate customers) New York Times Posted: May 17, 2009
57 E-Mails That Sell Inc Posted: May 7, 2009
58 Online Forums: Marketing Muscle and SEO Strength (marketing through web forums) ECommerce Times Posted: May 5, 2009
59 Making Social Networks Pay (strategies for taking advantage of social networks) CRM Buyer Posted: April 25, 2009
60 Search Ad Warnings Leave Pharma in Online Void (FDA raises search engine advertising concerns for drug companies) Pharmaceutical Executive Posted: April 15, 2009
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