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Marketing Stories and News for Tutorial

Listed below are Internet stories and news items associated with the topics found in this tutorial.

Need Help? Many publications, particularly newspapers, only allow free access to their stories for a short period of time. To learn how to obtain access to stories that are no longer freely available CLICK HERE.

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161 Customer-Made (involving customers in new product development) Trendwatching.com Posted: May 5, 2006
162 Consumer Marketing: A Flawed Strategy (more product options and consumer confusion) Canadian Marketing Association Posted: April 21, 2006
163 The World's Most Innovative Companies BusinessWeek Posted: April 14, 2006
164 Mini Cans Live Large (products in smaller packaging) brandchannel Posted: April 13, 2006
165 Food Marketers Score With Portion-Controlled Snacks USA Today Posted: April 13, 2006
166 Consumers Check Out Organic Options brandchannel Posted: April 6, 2006
167 Price is Still Priority (effect of price on private label purchasing) Private Label Buyer Posted: April 5, 2006
168 The Tradition of Illustration: The Resurgence of an Art Form (growing use of illustrations on packaging) Package Design Magazine Posted: March 29, 2006
169 Google Seeks Patent for Targeting Ads on Wi-Fi Hotspots ClickZ Posted: March 24, 2006
170 Competing DVD Formats Prepare to Launch Pittsburgh Post-Gazette Posted: March 16, 2006
171 Feds Oppose eBay in Supreme Court Case (Internet patent infringement case) Cnet News.com Posted: March 13, 2006
172 Waiting for Playstation 3 (potential problem with product delay) BusinessWeek Posted: February 24, 2006
173 Smart Solutions Pour Forth for Beverage Delivery (innovative beverage packaging) Packaging Digest Posted: February 10, 2006
174 Sorting Out the Patent Craze (understanding standard setting organizations) Harvard B-School Working Knowledge Posted: February 9, 2006
175 Nike's New Driver Scores (importance of celebrity product use) CNN Posted: February 9, 2006
176 Starbucks Loses Trademark Suit Against New England Coffee Roaster (suit over similar sounding name) AdLaw Posted: January 31, 2006
177 Western Consumers Still Skeptical About Quality of "Made in China" and "Made in Korea" Labels Synovate Posted: January 27, 2006
178 Warehouse Club Stores Continue To Be Missed Opportunities for Many (product strategies for warehouse stores) Packaging Design Magazine Posted: January 27, 2006
179 Patently Aggressive (patent licensing strategy) FastCompany Posted: January 23, 2006
180 What Customers Want from Your Products Harvard B-School Working Knowledge Posted: January 20, 2006
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