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Main > Tutorials > Managing Customers >

Marketing Stories and News for Tutorial

Listed below are Internet stories and news items associated with the topics found in this tutorial.

Need Help? Many publications, particularly newspapers, only allow free access to their stories for a short period of time. To learn how to obtain access to stories that are no longer freely available CLICK HERE.

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61 2006 Customer First Awards (tops in customer service) FastCompany Posted: September 15, 2006
62 How Much Is Your Customers' Trust Worth? (the cost of stolen customer data) destination CRM Posted: September 1, 2006
63 In Trend Toward Vanity Food, It's Getting Personal (personalizing food labels) USA Today Posted: August 9, 2006
64 Restaurant Kiosk Use Approaching a Tipping Point Kiosk Marketplace Posted: August 4, 2006
65 Ruthless Focus on Customer Experience (getting the entire company involved in customers) CRM Daily Posted: July 25, 2006
66 For Your Eyes Only (promotion only viewable by current customers) BusinessWeek Posted: July 21, 2006
67 An Inconvenient Kiosk (features of a good kiosk) Self Service World Posted: July 19, 2006
68 How Good Is Your Customer Service? (take quiz and compare to benchmarks) Target Market Magazine Posted: July 14, 2006
69 Practical Presto! (tools for marketing automation and campaign management) CRM Magazine Posted: July 12, 2006
70 Wal-Mart Looks to Tailor Stores to Customers (adapting to customer needs) The Sun News (via ECommerce Times) Posted: July 10, 2006
71 Can Marketers Ever Catch Up? (the need to reach consumers via multiple channels) DM News Posted: June 23, 2006
72 Preparing for Storms Fosters New Business (responding to the market) WSJ StartupJournal Posted: June 22, 2006
73 Live-Assisted Sales Create New Possibilities (adding live customer service to kiosks) Kiosk Marketplace Posted: June 16, 2006
74 Beyond E-Commerce Is R-Commerce (relationships in online business) CRM Daily Posted: June 9, 2006
75 For Many Women, Finding Plus-Size Clothes is Still a Reach (unsatisfied customer needs) Pittsburgh Post-Gazette Posted: May 23, 2006
76 Major US Airlines Cannot Count on Customer Loyalty USA Today Posted: April 21, 2006
77 Five Components of Personalization iMedia Connection Posted: April 7, 2006
78 Bringing the Web to Consumers (Internet connected kiosks at big retailers) Internet Retailer Posted: April 5, 2006
79 Beware of Dissatisfied Consumers: They Like to Blab Knowledge @ Wharton Posted: March 17, 2006
80 Identifying and Prioritizing Customers in the Call Center CRM Daily Posted: March 16, 2006
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