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Marketing Stories and News for Tutorial

Listed below are Internet stories and news items associated with the topics found in this tutorial.

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141 Burger King Builds Whopper of a Children's Database DMNews Posted: July 12, 2004
142 The Vanishing Mass Market BusinessWeek Posted: July 6, 2004
143 Right-Time Marketing, Right Now Line56 Posted: June 29, 2004
144 The Technology of Personalized Pitches BusinessWeek Posted: June 22, 2004
145 Carving Your Special Niche BusinessWeek Posted: June 4, 2004
146 Marketers Pay Their Way to the Youth Audience ClickZ Posted: June 3, 2004
147 How Frederick’s Found Its True Customer Harvard B-School Working Knowledge Posted: May 20, 2004
148 Behavioral Targeting Boosts Airline's Internet Ad Results Advertising Age Posted: May 18, 2004
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