Internet Marketing

Measuring the Marketing Value of Social Media

JCPenney Learns It is Not Nice to Fool Google

Is the Internet Undermining Customer Value?

Online Retailers Brace for Sales Tax Collection

How and What Websites Know About Visitors

Tracking Research Draws U.S. Government Interest

New Research Journal Focuses on What Works Online and It’s Free!

The Right Way to Compare Web Advertisements

To Regain Importance MySpace Tries a Repositioning Strategy

Mobile Marketing is Finally Reaching the Big Time

Drilling Down to the Problems with Web Analytics

For Advertising Networks an Icon Worth Considering

The New York Times Takes a Stand Against Free Content, Others Could Follow

Is Google Really This Nice?

Another Attempt to Solve the Micro-Payments Puzzle

Using Cookies to Track Customers

More on Marketing Through Mobile Devices

Marketers Are Now Believing That Mobile Commerce is Finally Ready to Take Off

Big Companies Still Trying to Figure Out Value of Facebook

How Companies Are Successful With Low-Cost Marketing Strategy

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