Trends

Television Ads Are Not Just for TV Anymore

Retailers Escalate Battle for Black Friday Shoppers

More Marketers Offer Trade-in Sales Promotion

Technologies For Improving Sales Training

The Growth of Social Promotion

Measuring the Marketing Value of Social Media

Retailers Are Wary of the Smartphone Wielding Shoppers

The Virtual Trade Show May Finally Be Here

How the Down Economy Is Impacting Consumer Buying Behavior

Retailers' Next Big Problem: A Smarter Customer

New Forms of Product Placement Options Are on the Horizon

The Promotional Value of Bar Codes in Print Advertising

Selling Consumer Packaged Goods Over the Internet

Retailers See the Impact of Smart Shoppers and They Don’t Like It

The Fruity Designs of Kleenex Packaging

Marketers See Reason for Hope or Dismay in Supreme Court Patent Ruling

The Struggling Trade Show Industry

Apple’s iPad Drives Competitors to the Maturity Stage of the PLC

Studying the Brain for Marketing Research

The Changing Landscape of Beverage Distribution

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