Lists

Below KnowThis.com presents links to sites of marketing and marketing-related academic organizations and associations. Most of these sites also provide information on future conferences, call for papers and membership. For more groups see Trade and Professional Marketing Associations and Groups.

Below KnowThis.com presents links to leading academic journals in marketing fields.

 

General Marketing

Advertising and Promotion

Consumer Research

Marketing & Business Education

E-Commerce and Internet Marketing

International Marketing

Marketing Research

Product Management

Retailing

Sales & Sales Management

Other Marketing-Related Publications

General Business (academic and practitioner)

Below KnowThis.com presents links to leading magazines, newspapers and trade publications. Many of these sites provide access to articles that appear in the print version of major publications. Many also function as online news sources and include expanded materials not available in the print version as well as providing access to many other resources.

 

General Marketing Publications

General Business Publications

Advertising, Promotion & PR Publications

Customer-Focused Marketing & Direct Marketing

Distribution, Logistics & Transportation

Internet Marketing & Technology Publications

International Business Publications

Marketing Research Publications

Product Issues

Retailing

Sales & Selling Publications

Below KnowThis.com presents links to sites of the top professional association for a number of marketing areas. For more groups see Academic Marketing Associations and Groups.

General Marketing

  • American Marketing Association *Leading professional society for those with interest in the practice, study and teaching of marketing.
  • The Chartered Institute of Marketing *UK-based marketing association with strong emphasis on training and professional accreditation.
  • CMO Council *Aimed at the chief marketing officer, this association has a heavy Internet/technology leaning. The site does have market reports, white papers and a newsletter that may be accessible to non-members.
  • The Marketing Institute *A professional trade organization in Ireland.

Advertising & Promotion

Customer-Focused Marketing

Internet Marketing

Marketing Research

Product Issues

  • Corporate Design Foundation *An association that believes and teaches that organizational interests can be served through the effective use of design disciplines.
  • Product Development & Management Association *Trade and academic group whose mission includes improving "the effectiveness of people engaged in developing and managing new products - both new manufactured goods and new services."
  • Usability Professional's Association *This professional association site has good information for those involved in online and offline product design including coverage of the usability concept, links to guidelines and methods, and conference information.

Retailing

Sales & Sales Management

Others