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Leading Marketing Research Companies
Below KnowThis.com presents links to leading market research firms. If what you are looking for is not listed please try weblinks found under the Marketing Research area.
Full-Service Firms
Specialty Firms
- IMS Health (Pharmaceutical)
- J.D. Power and Associates (Customer Satisfaction)
- Kantar Media (Advertising)
- Marketing Evaluations/Q-Scores (for likeability of products, celebrities, etc.)
- Nielsen MyBestSegments (Segmentation)
- Rentrak (Media Viewing)
- Strategic Business Insights (Psychographics)
- Yankelovich (Targeting)