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Managing External Forces

Listed below are Internet stories and news items associated with the Managing External Forces topic area.

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Stage Set for Showdown on Online Privacy (online privacy remain hot topic) New York Times Posted: November 10, 2010
San Francisco Bans Happy Meals (question of promotion leading to poor eating) Los Angeles Times Posted: November 4, 2010
Chippendales Loses Trademark Case (court ruling) Brandchannel Posted: October 5, 2010
Ad Group Unveils Plan to Improve Web Privacy (trade groups looks to let users opt-out of ads) New York Times Posted: October 4, 2010
'Cookies' Cause Bitter Backlash (online tracking technique is scrutinized) Wall Street Journal Posted: September 23, 2010
Lars Johnson Has Goats on His Roof and a Stable of Lawyers to Prove It (unusual instance of trademark protection) Wall Street Journal Posted: September 18, 2010
Forest, Maker of Celexa, to Pay More Than $313 Million to Settle Marketing Case (claims included off-label marketing) New York Times Posted: September 17, 2010
Lego loses EU Trademark Case Over Its Red Bricks (a question of what can be trademarked) BBC News Posted: September 17, 2010
New Breed of Patent Claim Bedevils Product Makers (marketers face somewhat unknown legal issue) Wall Street Journal Posted: September 2, 2010
Charges Settled Over Fake Reviews on iTunes (PR efforts catch government's attention) New York Times Posted: August 30, 2010
Tax Attack! (sales tax on Internet purchases) Internet Retailer Posted: August 17, 2010
Pillsbury Batters Dough Girl Into Name Change (issue of company name being too similar to trademark name) MSNBC Posted: August 13, 2010
Is Vitaminwater Really a Healthy Drink? (a question of misleading labeling) Time Posted: August 10, 2010
Pricing of E-Books Draws Increased Antitrust Scrutiny Wall Street Journal Posted: August 10, 2010
Google Will Sell Brand Names as Keywords in Europe (change in policy) New York Times Posted: August 9, 2010
Wal-Mart Plan to Use Smart Tags Raises Privacy Concerns (RFID tags raise concerns) USA Today Posted: July 26, 2010
Nestlé Will Drop Claims of Health Benefit in Drink (a case of deceptive advertising) New York Times Posted: July 23, 2010
99 Cents Only Stores Sued Over Price Increase (what does 99 cents really mean) Los Angeles Times Posted: July 22, 2010
Bratz Dolls Maker Wins Appeal Against Mattel (intellectual property infringement ruling is overturned) Los Angeles Times Posted: July 22, 2010
Supreme Court Hedges on Business Method Patents (key patent ruling) CNET News Posted: June 30, 2010

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