Academic Marketing Journals Web Sites

Below KnowThis.com presents links to leading academic journals in marketing fields. If what you are looking for is not listed please try one of the sites listed in Academic Research - Journal Listings and Rankings. Also check the items listed on the Web Only Marketing Magazines, Journals and Newsletters page for other publications that are limited to online versions.

General Marketing

• Academy of Marketing Science Review
• Australasian Marketing Journal
• European Journal of Marketing
• Journal of the Academy of Marketing Science
• Journal of Marketing
• Marketing Letters
• Marketing Science

Advertising and Promotion

• Journal of Advertising
• Journal of Advertising Research 
• Journal of Promotion Management 
• Journal of Website Promotion

Consumer Research

• Advances in Consumer Research - includes free access to proceedings
• Journal of Consumer Marketing
• Journal of Consumer Research
• Psychology and Marketing

Marketing & Business Education

• International Journal of Marketing Education
• Journal of Marketing Education
• Marketing Education Review 

E-Commerce and Internet Marketing

• International Journal of Electronic Commerce

International Marketing

• International Marketing Review
• Journal of International Marketing

Marketing Research

• International Journal of Research in Marketing
• Journal of Marketing Research

Product Management

• Journal of Product and Brand Management
• Journal of Product Innovation Management

Retailing

• Journal of Retailing 
• Journal of Retailing and Consumer Services

Sales & Sales Management

• Journal of Personal Selling and Sales Management

Other Marketing-Related Publications

• Industrial Marketing Management
• Journal of Interactive Marketing
• Journal of Macromarketing
• Journal of Marketing for Higher Education
• Journal of Public Policy and Marketing
• Journal of Services Marketing
• Marketing Intelligence and Planning

General Business (academic and practitioner)

• Business Horizons
• California Management Review
• Harvard Business Review
• Journal of Business 
• Journal of Business Research
• Sloan Management Review