Global Marketing

Listed below are Internet stories and news items associated with the Global Marketing topic area.

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It`s a Small World (when online retailers go global) InternetRetailer Posted: April 14, 2006

Podcasts Opening New Ad Markets in Japan Kyodo News (via ECommerce Times) Posted: March 3, 2006

Counting in Chinese (find reliable research numbers) CMO Magazine Posted: January 4, 2006

Lost in Translation? (need for a multi-lingual website) Information Age Posted: December 23, 2005

Wal-Mart's Waiting Game in Japan BusinessWeek Posted: December 21, 2005

Going Global on eBay ECommerce-Guide Posted: December 7, 2005

Calif. Wine Makers Look to New Market in China (audio) NPR Posted: November 18, 2005

Pitching Brand China Chicago Tribune (via Hartford Courant) Posted: October 25, 2005

China: Let A Thousand Brands Bloom BusinessWeek Posted: October 11, 2005

How Lenovo Is Leveraging the Brand from East to West Knowledge @ Wharton Posted: September 26, 2005

The (Insert Foreign Nationality Here) Are Coming (Internet use by foreign retailers) Internet Retailer Posted: September 12, 2005

Identify Emerging Market Opportunities Harvard B-School Working Knowledge Posted: August 4, 2005

China cos. Show Appetite for Brand Names BusinessWeek Posted: June 23, 2005

Domain Name Business Booming in Post-Dot-Com Era ECommerce Times Posted: May 9, 2005

Marketing To China's Consumers Forbes Posted: November 5, 2004

Rethinking Marketing in Emerging Markets Business Standard (India) Posted: September 9, 2004

How Honda Is Stalling In The U.S. Business Week Online Posted: May 20, 2004

Rethink the Value of Joint Ventures Harvard B-School Working Knowledge Posted: May 17, 2004

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