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The Definitive List of Self-Serve Online Ad Buying
(listing of Internet advertising options)
ClickZ
Posted:
July 31, 2009
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Managing an Online Reputation
(advice for handling what people say online)
New York Times
Posted:
July 30, 2009
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Whose 5 Stars? Online User Reviews Get Scrutiny
(more on the practice of AstroTurf marketing)
USA Today
Posted:
July 30, 2009
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Astroturfing - A Problem for Marketers, Not Sports Stars
(legal issues for firm that create false positive reviews on the web)
AdLaw
Posted:
July 27, 2009
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New Pricing Plan Soon To Be At Play For Online Music
(example of dynamic pricing)
NPR
Posted:
July 27, 2009
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The Domain Name Business
(understanding the value of Internet site naming)
BusinessWeek
Posted:
July 24, 2009
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The Web Knows What You Want
(how online retailers can predict what customers may want)
BusinessWeek
Posted:
July 24, 2009
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Luring Local Traffic to Your Web Site
(marketing advice for small business)
CNN Money
Posted:
July 22, 2009
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Social Media Stats: Myspace Music Growing, Twitter’s Big Move
(stats on visits to social networking and music sites)
Nielsen
Posted:
July 20, 2009
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Internet Regulator Mulls Cybersquatting Block
(proposal for central database of trademark names)
USA Today
Posted:
July 15, 2009
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Marketers Weave Web of Loyalty
(some retailers continue to spend on e-commerce)
DM News
Posted:
July 14, 2009
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Approval by a Blogger May Please a Sponsor
(questions raised when proving free product for bloggers to review)
New York Times
Posted:
July 13, 2009
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Industry Tightens Its Standards for Tracking Web Surfers
(act before possible government action)
New York Times
Posted:
July 13, 2009
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Don't Give Your Customers a Reason to Park Their Carts
(advice for online sellers)
E-Commerce Times
Posted:
July 9, 2009
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Web Retailers and States Wrestle Over Tax Rules
(a developing issue that may have important ramifications)
MSNBC
Posted:
July 9, 2009
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Keyword Research: Listen To Your Customers!
(ideas for finding keywords for website marketing)
Search Engine Land
Posted:
June 30, 2009
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Cross-Selling's Time Has Come
ECommerce Times
Posted:
June 28, 2009
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Internet Marketing: Is Regulation Coming?
(noise level continues to rise over potential limits to web tracking)
BusinessWeek
Posted:
June 22, 2009
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Inside Nielsen’s VideoCensus Methodology
(how online video is tracked)
Nielsen
Posted:
June 6, 2009
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How to Get Your Mail Past the Inbox Bouncers
(advise for email marketers)
ClickZ
Posted:
May 23, 2009
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