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Wal-Mart Enters Online Classified Advertising
(competitor to Craigslist)
MSNBC
Posted:
June 3, 2008
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Eight Keyword Research Mistakes That Are Costing You Money
(keywords for search marketing)
Search Engine Land
Posted:
May 16, 2008
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Web Start-Ups Seek New Ways to Click
Wall Street Journal
Posted:
May 9, 2008
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Humanizing the Web
(adding human interaction to websites)
Target Marketing Magazine
Posted:
April 25, 2008
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Web Metrics and Grains of Salt
(problems with measuring the web)
New York Times
Posted:
April 24, 2008
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Six Mistakes B2B Marketers Continue to Make With Organic Search
SearchEngineLand
Posted:
April 9, 2008
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Nielsen's New Web Play
(moves into the online metrics business)
Fortune
Posted:
April 9, 2008
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Marketing Gold Could Be Found in Web Video
(monetizing online video)
USA Today
Posted:
April 4, 2008
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A Push to Limit the Tracking of Web Surfers’ Clicks
(politicians take up issues of web tracking)
New York Times
Posted:
March 21, 2008
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Dusting Off the Archive for the Web
(publishers seek new revenue for old material)
New York Times
Posted:
March 18, 2008
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Online Games by the Hundreds, With Tie-Ins
(the rise of casual games)
New York Times
Posted:
March 18, 2008
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New Sales Program Pays Facebook Members
(an affiliate marketing program for everyone)
New York Times
Posted:
March 14, 2008
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Monitoring Web Traffic Is Big Business
CRM Daily
Posted:
March 11, 2008
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E-Commerce on the Move
Internet Retailer
Posted:
February 29, 2008
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Getting Customers to Buy More
(strategies for upselling on the web)
Entrepreneur Magazine
Posted:
February 22, 2008
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E-mail Newsletters Seek Riches in Niches
Los Angeles Times
Posted:
February 8, 2008
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If Online Marketing Is the Future, Why Are Some CMOs Stuck in the Past?
(why some CMOs are slow to embrace the Internet)
Knowledge @ Wharton
Posted:
February 7, 2008
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5 Reasons Why Rankings Are A Poor Measure Of Success
(caution on looking too closely at search rankings)
Search Engine Land
Posted:
February 1, 2008
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Selling to Silver Surfers
(marketing online to older customers)
E-Commerce Guide
Posted:
January 18, 2008
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Better Measures for Web Ads
(measuring the concept of website engagement)
Washington Post
Posted:
January 18, 2008
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