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EBay's Bid to Win Back Buyers
(shifting strategy to meet target market needs)
BusinessWeek
Posted:
September 21, 2007
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Eye Tracking on Universal and Personalized Search
(research on how customer view websites)
Search Engine Land
Posted:
September 21, 2007
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Move Over, Beanie Babies, Webkinz Are Coming to a Store -- and Virtual World -- Near You
(successful online marketing strategy)
Knowledge @ Wharton
Posted:
September 21, 2007
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How Lifetime Value is Used to Evaluate E-mail Customer Marketing Strategy
DM News
Posted:
September 11, 2007
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Hot Tickets
(the growing business of online ticket reselling)
Fast Company
Posted:
September 7, 2007
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Getting Shoppers to Crave More
(shopping recommendation systems)
Fortune Small Business
Posted:
August 24, 2007
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The Online Numbers Game
(the inexact science of website traffic measurement)
Fortune
Posted:
August 23, 2007
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Now, the Clicking Is to Watch the Ads, Not Skip Them
(websites that uses ads as entertainment)
New York Times
Posted:
August 18, 2007
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Putting Consumers to Work
(advantages of user-generated content)
Internet Retailer
Posted:
August 10, 2007
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The Logic of Search: Has it Clicked Yet?
(adapting to search engine marketing)
MillwardBrown
Posted:
August 10, 2007
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Internet Domain Names the 21st Century Real Estate
(the market for buying and selling domain names)
USA Today
Posted:
July 20, 2007
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E-Commerce Explosion
(top 10 e-commerce developments)
ABC News
Posted:
July 20, 2007
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Zappos Proves Shoes Do Sell Online
(proving skeptics wrong)
NPR
Posted:
July 13, 2007
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Nielsen/NetRatings Starts the Clock on Web Metrics
(more on how Nielsen is changing)
ECommerce Times
Posted:
July 12, 2007
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10 E-Commerce Events That Shook the Last 10 Years
ECommerce Times
Posted:
July 12, 2007
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Nielsen Revises Its Gauge of Web Page Rankings
New York Times
Posted:
July 12, 2007
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Click Here for the Upsell
(online purchase recommendation systems)
Business 2.0
Posted:
July 12, 2007
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eBay Takes on Craigslist
(taking on an Internet powerhouse)
BusinessWeek
Posted:
July 6, 2007
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Getting Search-Savvy to Land a Premium Results Spot
ECommerce Times
Posted:
July 6, 2007
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Gaining Sex Appeal, Affiliate Marketing is Receiving More Attention
Internet Retailer
Posted:
July 5, 2007
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