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How Small Companies Are Marketing Through Facebook
(social media marketing)
Entrepreneur Magazine
Posted:
May 26, 2011
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Many-stop Shopping? How Niche Retailers Are Thriving on Internet 2.0
(niche e-commerce sites)
Knowledge @ Wharton
Posted:
May 18, 2011
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Target: Customers on the Go
(the growth of quick response codes in promotion)
Wall Street Journal
Posted:
May 15, 2011
|
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Now to Sell Advertisers on Tablets
(figuring out what to charge for online content)
New York Times
Posted:
May 10, 2011
|
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10 Pros and Cons for Using Groupon
(considerations when using online coupon service)
Inc. Magazine
Posted:
April 27, 2011
|
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Sites Retool for Google Effect
(ramifications when search engine result change)
Wall Street Journal
Posted:
April 21, 2011
|
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Facebook Gets New Friends
(the challenges of social media advertising)
Wall Street Journal
Posted:
April 5, 2011
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Burned by Daily-Deal Craze, Small Businesses Get Savvy
(retailers reconsider how to use group couponing sites)
Wall Street Journal
Posted:
March 24, 2011
|
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Online Video Offers Low-Cost Marketing For Your Company
(how companies use videos)
New York Times
Posted:
March 17, 2011
|
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Cutting Out Middleman to Sell Small Ads Online
(media sites set up their own ad networks)
New York Times
Posted:
February 28, 2011
|
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How to Measure Your Brand's Online Influence
(measuring effectiveness of social media)
Inc. Magazine
Posted:
February 19, 2011
|
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The Dirty Little Secrets of Search
(the good and bad behind search optimization)
New York Times
Posted:
February 12, 2011
|
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Rebranding on the Internet
(problems when changing to a new website domain name)
Inc. Magazine
Posted:
February 3, 2011
|
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Defusing the Patent Bomb
(online retailers face patent lawsuits)
Internet Retailer
Posted:
January 26, 2011
|
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As the Web Turns
(Procter & Gamble creates website targeted to men)
New York Times
Posted:
January 14, 2011
|
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10 Most Popular Brand Pages On Facebook
(leading brand pages)
MSNBC
Posted:
January 5, 2011
|
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Do Not Track Effort Could Revolutionaize Online Ad Industry
(talk of regulating of online tracking)
USA Today
Posted:
December 13, 2010
|
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How Angry Birds Will Soon Make $1 Million a Month
(revenue models for popular smartphone app)
Fortune
Posted:
December 7, 2010
|
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In Online Privacy Plan, the Opt-Out Question Looms
(websites worry about possible limitations on customer tracking)
New York Times
Posted:
December 7, 2010
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FTC Endorses Do-Not-Track Option For Internet Users
(backlash to online tracking)
Los Angeles Times
Posted:
December 2, 2010
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