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Types of Public Relations Tools

As we noted in the Public Relations tutorial, the challenges faced in doing PR will lead many marketers to hire professionals to handle these activities.  Whether marketers do their own PR or seek outside help, it is important they be familiar with the tools available for public relations.

The types of key tools available to carryout the public relations function include:

  • Media Relations
  • Media Tours
  • Newsletters
  • Special Events
  • Speaking Engagements
  • Sponsorships
  • Employee Relations
  • Community Relations and Philanthropy

Each of these PR tools is discussed in detail below.

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4 Comments

  1. prescy makes this comment

    February 22, 2010

    Thanks for the information. I really needed it. It will help a lot in my discussion on a PR subject.

  2. francis makes this comment

    January 17, 2010

    its really inspiring and up dates info& sklls

  3. Jo makes this comment

    November 24, 2009

    This whole tutorial is very helpful and gives a good instight into PR tools

  4. kasun erandi makes this comment

    August 16, 2009

    thanks for the information

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