Promotion & Advertising

Listing of Advertising Agencies

Information, resources, reference, links and directory for locating advertising agencies.

Principles of Marketing Tutorials
This Topic Area is also Mentioned in the Following KnowThis.com Tutorials: Advertising Click Here to See List of All Principles of Marketing Tutorials

Marketing Stories for Topic Area
Wal-Mart, Please Don't Leave Me (ad agency tries to hold on to big account) BusinessWeek Getting Creative With Mad Ave (selecting an ad agency) BusinessWeek China Unchains Ad Agencies BusinessWeek Agencies Eager to Add Search Know-How BtoB

The Weblinks Collection

AdForum *This site allows visitors to sample work for hundreds of advertising firms. Only catch is that you have to be a member (fee) to see the good stuff.
Advertising Age Datacenter *Offers reports and rankings of leading international advertising agencies, top media companies and top magazines. Some areas may require registration (free) to access.
Agency ComPile *Interesting US and Canadian directory that allows for flexible advanced searches by such variables as agency name, by clients and the agencies that handle them, agency type, geographic area and several more. Requires registration (free) and cookies enabled.
Texas Advertising - Agency Listings *Alphabetic listing of worldwide agencies from the University of Texas.

Advertising Tutorial
Find extensive coverage of advertising in the Advertising section our highly detailed Principles of Marketing tutorial. Click Here for Tutorial

Managing the Advertising Campaign Tutorial
Learn what is involved in running an advertising program in the Managing the Advertising Campaign section of our highly detailed Principles of Marketing tutorial. Click Here for Tutorial