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Can Best Buy Thwart the Grim Reaper?
(the fate of a major retailer)
Strategy+Business
Posted:
May 15, 2013
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Media Power 50
(top promotional outlets for B-to-B marketers)
B-to-B Magazine
Posted:
May 14, 2013
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The Mystery Behind Chipotle’s Secret, 1,500-Calorie Super Burrito
(hunting for secrets menues at fast food outlets)
FastCompany
Posted:
May 13, 2013
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Retailers Count on Service to Win Over Web Shoppers
(overcoming the "showrooming" effect)
USA Today
Posted:
May 13, 2013
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10 Things Every Customer Wants
(what salespeople should offer their customers)
Inc. Magazine
Posted:
May 8, 2013
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Coca-Cola Anti-Obesity Promises Include No Advertising to Kids
(marketing changes to address obesity issue)
Los Angeles Times
Posted:
May 8, 2013
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Tiffany vs. Costco: Which Diamond Ring Is Better?
(two major firms square off in trademark dispute)
BusinessWeek
Posted:
May 7, 2013
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Vending Gets Skinny With Diet Coke's 'Slender Vender'
(evolution of vending machines)
Self Service World
Posted:
May 6, 2013
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Bait and Switch: Beware Low-Price Guarantees
(understanding retailers' price-matching programs)
Time
Posted:
May 6, 2013
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Wine Prices Climb as Demand Puts Squeeze on Supplies
(how supply and demand affect pricing)
Los Angeles Times
Posted:
May 3, 2013
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Moving Fast
(challenges retailers face with same day delivery)
Stores Magazine
Posted:
May 2, 2013
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J.C. Penney Ad Apologizes to Customers
(ad asks customer to reconsider the retailer)
USA Today
Posted:
May 1, 2013
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Online Ads Can Now Follow You Home
(the advent of cross-screen marketing_
Wall Street Journal
Posted:
April 30, 2013
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How Jenna Lyons Transformed J.Crew Into A Cult Brand
(inside look at successful retailer)
FastCompany
Posted:
April 29, 2013
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Hooters Tries Surviving Middle Age With Makeover
(adjusting marketing strategy)
USA Today
Posted:
April 27, 2013
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Mobile Wallets: A Primer for Retailers
(basics on how this payment systems work)
Wall Street Journal
Posted:
April 26, 2013
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Early Apple Ads
(slideshow of old print ads)
Forbes
Posted:
April 26, 2013
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Hungry and Lazy Consumers, Rejoice! It’s Getting Even Easier to Order Food
(ordering food via Xbox)
Time
Posted:
April 25, 2013
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The Ins and Outs of the Internet Sales Tax
(what to expect from Internet sales and sales tax)
BusinessWeek
Posted:
April 25, 2013
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Trying to Burnish Its Image, J.&J. Turns to Emotions
(corporate advertising campaign)
New York Times
Posted:
April 25, 2013
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