|
Giveaway Slip-Ups
(avoiding pitfalls in offering freebies)
SmartMoney
Posted:
November 29, 2007
|
|
The Art of the Gimmick
(using a unique sales promotions)
SmartMoney
Posted:
November 9, 2007
|
|
Sweet Spot
(the choice between coupon expiration date and value)
Promo Magazine
Posted:
October 21, 2007
|
|
Promotional Giveaways Dogged by Poison Scares
BrandWeek
Posted:
October 5, 2007
|
|
Remember Me?
(what makes for a great trade show display)
Exhibitor Magazine
Posted:
September 28, 2007
|
|
Cyberspace Trade Shows Bring Action to the Desktop
(virtual trade shows)
New York Times
Posted:
September 14, 2007
|
|
Best Practices for Consumer-Generated Contests
ClickZ
Posted:
September 14, 2007
|
|
Gifts Worth Giving
(selecting marketing freebies)
Inc Magazine
Posted:
August 3, 2007
|
|
Nothing Like Free
(using sampling in promotions)
Promo Magazine
Posted:
July 6, 2007
|
|
Customers Love to Gobble Up Fast-Foodies Free Stuff
(benefits of free give-away promotions)
USA Today
Posted:
June 7, 2007
|
|
Watch n Win
(TV product placement sweepstakes)
Promo Magazine
Posted:
June 6, 2007
|
|
Avoiding Trade Show Faux Pas
(tips for better trade shows)
Inc. Magazine
Posted:
May 25, 2007
|
|
The Problem with Loyalty Programs
(what happens when loyalty programs end)
BusinessWeek
Posted:
May 18, 2007
|
|
Big Brother in the Aisles
(RFID tags on POP displays)
Promo Magazine
Posted:
May 10, 2007
|
|
Pause and Effect
(growting use of in-store promotions)
Private Label Buyer
Posted:
April 20, 2007
|
|
27 Low- or No-Cost Ways to Improve Your Next Tradeshow
Sales & Marketing Management
Posted:
April 18, 2007
|
|
Love Those Loyalty Programs: But Who Reaps the Real Rewards?
Knowledge @ Wharton
Posted:
April 5, 2007
|
|
While You Wait
(strategies for managing lines at trade shows)
Exhibitor Magazine
Posted:
March 30, 2007
|
|
International Exhibiting Guide
(help for attending trade shows around the world)
Exhibitor Magazine
Posted:
March 30, 2007
|
|
Taking Your Invention to a Trade Show
Enterpreneur Magazine
Posted:
March 22, 2007
|
