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Online Ad Spending On Fire
(record Internet ad sales)
ECommerce Times
Posted:
March 8, 2007
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Marketing Play: Game of Life Really Does Take Visa
(product placement in kids games)
USA Today
Posted:
March 8, 2007
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Startups Cash In On Web-Video Ads
WSJ StartupJournal
Posted:
March 6, 2007
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Second Life Inspires New Wave of Advertising to Internet Users
Burlington Free Press
Posted:
March 2, 2007
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The Quest for the Perfect Online Ad
Business 2.0
Posted:
February 27, 2007
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2006 Product Placement Awards
(brands in movies)
Brandchannel
Posted:
February 22, 2007
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How Marketers Plan to Invade Your Phone
Fortune
Posted:
February 15, 2007
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Online Push
(managing mailing lists)
B-to-B Magazine
Posted:
February 15, 2007
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Branded Content: More Than Just Showing Up
(getting brands to appear in entertainment programming - PDF format)
Millward Brown
Posted:
February 15, 2007
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Yahoo Goes Global With Mobile Ad Platform
ECommerce Times
Posted:
February 13, 2007
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Mobile Ads: The Next Internet Gold Rush?
InfoWorld
Posted:
February 9, 2007
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Ganging Up On Nielsen
(funding a competitor to ratings giant)
BusinessWeek
Posted:
February 9, 2007
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Spanish Television Reigns as King of Product Plugs
Wall Street Journal (via Pittsburgh Post-Gazette)
Posted:
February 2, 2007
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Five Proven Ways to Waste Money with Pay-Per-Click Advertising
Multichannel Merchant
Posted:
February 2, 2007
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The Promise of Online Video
(PDF format)
MillwardBrown
Posted:
January 26, 2007
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For Watching Ads, Cellphone Users Will Get Perks
International Herald Tribune
Posted:
January 26, 2007
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Landing Media Placement for Your Product
Entrepreneur Magazine
Posted:
January 24, 2007
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Companies Vie For Ad Dollars on Mobile Web
Wall Street Journal (via Pittsburgh Post-Gazette)
Posted:
January 17, 2007
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Advertisers Learn to Exploit Secret Codes in Video Games
USA Today
Posted:
January 5, 2007
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U.S. Ready for Mobile Marketing
ECommerce Times
Posted:
January 3, 2007
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