Consumer Buying Behavior

Listed below are Internet stories and news items associated with the Consumer Buying Behavior topic area.

Display # 
1 The Greening of the Internet (how online retailers attract the environmentally conscious buyer) Internet Retailer Posted: March 8, 2010
2 Tougher Customers (online buyers becoming smarter shoppers) Internet Retailer Posted: March 8, 2010
3 Cents and Sensibility: Why Marketing to Multicultural Consumers Requires a Subtle Touch Knowledge @ Wharton Posted: March 5, 2010
4 Marketing to the Millennials (marketing to a generation) New York Times Posted: March 5, 2010
5 Moms Place Trust in Other Consumers (influence on purchase decisions) eMarketer Posted: February 12, 2010
6 Halting Sales Over Recall Could Hurt Toyota Twice (impact of product recall) MSNBC Posted: January 28, 2010
7 Don't Use the R-Word: Hotels Find Trick to Business Bookings (dropping word resort from hotel name) Wall Street Journal Posted: January 27, 2010
8 More Retailers Offer Fashionable Clothing for Plus-Size Women (responding to customer needs) USA Today Posted: January 22, 2010
9 The Lowest Price Is Not Always the Best Price (factors affecting customer loyalty) Nielsen Posted: January 15, 2010
10 Newly Frugal Generation Revives Discount Dining (economic conditions bring back old promotions) New York Times Posted: January 11, 2010
11 Infomercial Products Take One on the Chin (leading consumer magazine evaluates infomercials products) New York Times Posted: January 7, 2010
12 Technology Becomes Friendlier to Older Generations (product designs that meet needs) Los Angeles Times Posted: December 21, 2009
13 Coupons Are Being Used at a Faster Clip Los Angeles Times Posted: December 12, 2009
14 Too Much of a Good Thing? How Assortment Size Influences Healthy Consumer Choices (how consumers respond to assortment size) Knowledge @ Wharton Posted: December 12, 2009
15 Six Million More Seniors Using the Web than Five Years Ago (an evolving market) Nielsen Posted: December 12, 2009
16 The Boxed Wine Boom (external variables open door for this type of product) ABC News Posted: November 25, 2009 [video]
17 Retailers Gear up for Black Friday (heavy discounting expected) Time Posted: November 14, 2009
18 Coupon Use Continues Resurgence (stats on coupon usage) Nielsen Posted: November 6, 2009
19 Retailers Scramble to Adapt to New Realities (how retailers are responding to the recession weary consumers) MSNBC Posted: November 4, 2009
20 National Brands vs. Private Label (growth areas for private label) BrandWeek Posted: November 3, 2009
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