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1
Media Usage Forecast 2010 (survey results) Target Marketing Magazine
Posted:
March 15, 2010
2
Moms Place Trust in Other Consumers (influence on purchase decisions) eMarketer
Posted:
February 12, 2010
3
Newsstand Sales and Circulation Fall for Magazines (subscription numbers) New York Times
Posted:
February 12, 2010
4
Data on Twitter Decline Stacks Up (a question of whether traffic is slowing at major Internet social network site) eMarketer
Posted:
November 20, 2009
5
Low-Cost Airlines Grab 30% of Travel Market vs. Traditional Rivals (a market shift) USA Today
Posted:
November 10, 2009
6
Coupon Use Continues Resurgence (stats on coupon usage) Nielsen
Posted:
November 6, 2009
7
Hand Sanitizer Sales Clean Up Amid Flu Concerns (one product group that is benefiting from health concerns) Nielsen
Posted:
October 30, 2009
8
Online Marketing Research: It Was the Best of Times, It Was the Worst of Times (the value of online research panels) FastCompany
Posted:
October 10, 2009
9
Kayak.com Releases Travel Search Data & Travel Index Tool (new research tool) Search Engine Land
Posted:
October 10, 2009
10
Two-Thirds of Americans Object to Online Tracking (methods continue to raises concerns) NPR
Posted:
October 5, 2009
11
Hit TV Shows Have Most-Skipped Ads New York Times
Posted:
October 5, 2009
12
Mobile Marketing Reaches Consumers on the Go (more marketers explore mobile device marketing) IndustryWeek
Posted:
October 5, 2009
13
Coupon Enthusiasts Drive Up Redemption Rates (research on who uses coupons) Nielsen
Posted:
September 11, 2009
14
Media Group to Research New Methods for Ratings (explore other options for ratings) New York Times
Posted:
September 11, 2009
15
Teen Health Perception Study (glossy research report - in PDF format - that looks at what teens consider when they think about health and nutrition) Scarborough Research
Posted:
August 26, 2009
[research report]
16
What Is Twitter? Apparently, No One Knows (results of customer awareness research) FastCompany
Posted:
July 31, 2009
17
Media Power 50: The Top B-to-B Advertising Vehicles (report on top media outlets for business marketers B-to-B Magazine
Posted:
May 9, 2009
18
How DVRs Are Changing the Television Landscape Nielsen
Posted:
May 2, 2009
[research report]
19
National Brands Must Innovate To Win Back Store-Brand Shoppers (stats on private label brands) Nielsen
Posted:
April 25, 2009
[research report]
20
Beyond Voice: Mapping the Mobile Marketplace (Research report, in PDF format, from U.S. Federal Trade Commission examining the state of the mobile industry. U.S. Federal Trade Commission
Posted:
April 25, 2009
[research report]
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