Internet Marketing

Listed below are Internet stories and news items associated with the Internet Marketing topic area.

Display # 
1 For $2 a Star, an Online Retailer Gets 5-Star Product Reviews (the ethics of paying for product reviews) New York Times Posted: January 28, 2012
2 Showdown Over 'Showrooming' (Target shows concern over shopper behavior) Wall Street Journal Posted: January 25, 2012
3 E*Trade’s Baby Creates the Most Online Buzz (research report indicates top ads) New York Times Posted: December 29, 2011
4 It's a Very Facebook Christmas: Retailers Lean Heavily on Social Sites (retailers embrace social media) MSNBC Posted: November 30, 2011
5 Merry Mobile Christmas: M-Commerce Takes Off (growth in mobile purchasing) USA Today Posted: November 19, 2011
6 What's a QR Code and Why Should You Care? (basics of scanable promotion codes) USA Today Posted: November 3, 2011 []
7 Ad Companies Have Their Hands, or Cookies, in Your Browser (how online users are tracked) Los Angeles Times Posted: November 3, 2011
8 Businesses Just Want to Hear Your Voice (the evolving click-to-call advertising method) BusinessWeek Posted: October 21, 2011
9 Want More Information? Just Scan Me (the expanding use of QR codes) New York Times Posted: September 25, 2011
10 How Should Your Brand Capitalize on Social Media? (keys to using social networks) MillwardBrown Posted: September 14, 2011
11 Can I Make My Ad Go Viral? (what makes for successful viral ads) MillwardBrown Posted: September 14, 2011
12 EBay Tests Serendipitous Shopping (advances in buyer recommendation techniques) Forbes Posted: August 22, 2011
13 Brands Now Direct Their Followers to Social Media (brands promote their social media sites) New York Times Posted: August 12, 2011
14 Amazon Launches College Textbook Rentals Program (new model for textbook access) Los Angeles Times Posted: July 21, 2011
15 Wal-Mart’s Rocky Path from Bricks to Clicks (story beyond efforts at Internet retailing) BusinessWeek Posted: July 21, 2011
16 Customer Service (contact technologies used by online retailers) Internet Retailer Posted: July 8, 2011
17 Does Social Media Have A Return On Investment? (questions about effectiveness) FastCompany Posted: July 8, 2011
18 Amazon Won't Collect Sales Tax; Cuts Off California Affiliates (sales tax issues a growing problem for online retailers) Los Angeles Times Posted: June 30, 2011
19 Classy Examples (the challenge of selling high-end brands online) Internet Retailer Posted: June 8, 2011
20 How Small Companies Are Marketing Through Facebook (social media marketing) Entrepreneur Magazine Posted: May 26, 2011
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