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Marketing Stories and News for Tutorial

Listed below are Internet stories and news items associated with the topics found in this tutorial.

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1 How to Give a Lousy Presentation (tips to improve presentations) BusinessWeek Posted: August 28, 2009
2 Selling Naming Rights May Save College Classes (allowing investments in a course) NPR Posted: June 28, 2009 [audio]
3 Brooklyn Could Get a High School for Marketers New York Times Posted: September 28, 2007
4 Sales by the Schoolbook (corporate help with university marketing curriculum) Sales & Marketing Management Posted: June 12, 2007
5 Rewriting the Book Battle (changing market for textbooks) USA Today Posted: August 17, 2006
6 Business Schools Lack Focus on Marketing to Hispanics Dallas Star-Telegram Posted: June 13, 2006
7 China's B-School Boom BusinessWeek Posted: December 30, 2005
8 Firms Use Business Classes to Sell Products (sponsoring college classes) NPR Posted: December 28, 2005
9 Six Sigma Helps Marketing Improve Design, Save Money B-to-B Posted: November 23, 2004
 

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