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1
J.C. Penney Gets Rid of Hundreds of Sales (alters its pricing strategy) Time
Posted:
January 28, 2012
2
The Price is Right – Or Is It? (ideas for setting price) Inc. Magazine
Posted:
January 24, 2012
3
Justice Department Investigates e-Book Pricing (question of unfair pricing) Los Angeles Times
Posted:
December 9, 2011
4
Seven Ways to Avoid Competing On Price (avoiding price competition) Entrepreneur Magazine
Posted:
October 2, 2011
5
Coke Tailors Its Soda Sizes (adds more packaging and pricing options) Wall Street Journal
Posted:
September 21, 2011
6
The Price of a Jersey Sets Rugby Fans Against Adidas (pricing difference upsets local fans) New York Times
Posted:
August 25, 2011
7
Spirit: Tickets Sales Soar From FAA 'Tax Holiday' (removal of tax lowers price and increase sales) USA Today
Posted:
August 1, 2011
8
Amazon Launches College Textbook Rentals Program (new model for textbook access) Los Angeles Times
Posted:
July 21, 2011
9
Brand Equity: What’s Price Got to Do With It? (how price factors into customers' perceptions) MillwardBrown
Posted:
June 8, 2011
10
How to Disrupt an Overlooked Market (innovators at pricing) BusinessWeek
Posted:
June 8, 2011
11
25 Ways of Downloading Angry Birds (pricing strategy of popular game) Fortune
Posted:
June 6, 2011
12
The Price Is Right. Or Is it? (lessons in price setting) Wall Street Journal
Posted:
May 10, 2011
13
Now to Sell Advertisers on Tablets (figuring out what to charge for online content) New York Times
Posted:
May 10, 2011
14
Food Inflation Kept Hidden in Tinier Bags (as costs rise packaging shrinks) New York Times
Posted:
April 5, 2011
15
McCormick's Alan D. Wilson on Pricing, Innovation and the 'Romance of Spice' (marketing issues faced by spice maker) Knowledge @ Wharton
Posted:
March 3, 2011
16
Case Study: How to Raise Prices (ramifications of raising price) Inc. Magazine
Posted:
January 26, 2011
17
States Try to Counter Supreme Court's Minimum-Price Ruling (states look for ways around the ruling) USA Today
Posted:
December 22, 2010
18
3 Secrets of Successful Sales Quotas (how to negotiate price) Inc. Magazine
Posted:
November 14, 2010
19
Catering to the Costco Mindset: Finding the 'Sweet Spot' in Quantity Discounts (how to determine quantity discounts) Knowledge @ Wharton
Posted:
October 30, 2010
20
When 50 Percent Off Just Won’t Do (price reduction by percent) New York Times
Posted:
October 12, 2010
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