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Marketing Stories and News for Tutorial

Listed below are Internet stories and news items associated with the topics found in this tutorial.

Need Help? Many publications, particularly newspapers, only allow free access to their stories for a short period of time. To learn how to obtain access to stories that are no longer freely available CLICK HERE.

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1 Holiday Pop-up Stores are Going Upscale (the short term retail store) MSNBC Posted: November 19, 2009
2 Costco Stops Carrying Coca-Cola Products (squabble over pricing) MSNBC Posted: November 18, 2009
3 Retailers Gear up for Black Friday (heavy discounting expected) Time Posted: November 14, 2009
4 Burger King Franchisees Sue Over $1 Promotion (claim they are losing money on the promotion) MSNBC Posted: November 13, 2009
5 The Accidental Hero (Subway franchisee's suggestion leads to sales boom - includes video) BusinessWeek Posted: November 10, 2009
6 Price War, No Deals Barred (retailers are not backing down to Wal-Mart's price cuts) Los Angeles Times Posted: November 10, 2009
7 Psst! Private-Sale Shopping Sites Are Hot (an emerging retail model) BusinessWeek Posted: November 6, 2009
8 Retailers Scramble to Adapt to New Realities (how retailers are responding to the recession weary consumers) MSNBC Posted: November 4, 2009
9 Company Stores vs. Independent Retailers: Clash or Peaceful Coexistence? (what happens in the market where both exist) Knowledge @ Wharton Posted: October 30, 2009
10 Shopping-Center Kiosks Are a Way to Try Retail Ownership (low cost retailing) Los Angeles Times Posted: October 20, 2009
11 Pop-Up Stores are Becoming an Overnight Sensation (top retailer now trying this approach) Los Angeles Times Posted: October 17, 2009
12 Wal-Mart's Painful Lessons (problems growing global market) BusinessWeek Posted: October 15, 2009
13 Disney’s Retail Plan Is a Theme Park in Its Stores (takes new approach to store design) New York Times Posted: October 15, 2009
14 The Customer is King (improving customer service through careful shipping decisions) Internet Retailer Posted: October 8, 2009
15 Taking on the Big Dogs (small online retailers battle for their share) Internet Retailer Posted: October 7, 2009
16 Food Fight: Franchisees Caught in the Middle (franchisees face problems with franchisors) 0 Posted: October 5, 2009
17 Wal-Mart Supersizes Holiday Toy Program (following super low price strategy) MSNBC Posted: October 1, 2009
18 Franchisees Sour on Dunkin' Donuts (problems in the franchise world) Marketplace Posted: September 25, 2009 [audio]
19 Pros and Cons Of Buying A Franchise (what to look for in a franchise) ABC News Posted: September 25, 2009 [video]
20 Private Label Growing Rapidly (shows large gain in sales) BrandWeek Posted: September 22, 2009
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