|
1 |
Best Global Brands
Annual listing from Interbrand that includes the monetary value of a brand.
|
|
2 |
BrandChannel
Visitors will find a number of resources related to branding including papers, discussion board, directory of firms who offer branding services, book reviews and more.
|
|
3 |
Branding - Lowe Foundation
Offers several articles on the importance of creating a strong brand.
|
|
4 |
Building Your Brand
Well done multimedia presentation from Bank of America on product and service branding that contains good information and strategy ideas for building a successful brand (requires Flash Player plugin and cookies must be enabled).
|
|
5 |
Electrical, Electronic and Cybernetic Brand Name Index
Extensive listing of brand names found in mostly computer and technology industries.
|
|
6 |
Food and Brand Lab - Cornell University
University research site that offers a number of interesting articles related to food marketing including issue related to consumer behavior, packaging and branding.
|
|
7 |
Prophet Insights
Site for consulting company has a number of good articles on branding and brand management.
|
|
8 |
US Government - Environmental Protection Agency
Find materials dealing with product recycling and other special environmental programs.
|
