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BNET
Operated by CBS, this site offers an extensive collection of articles, case studies, videos, presentations, blog postings and white papers on all areas of business including marketing. However, for access to some materials user registration is required (free). Also, be aware that some material is vendor provided rather than published by third-party news sources.
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Harvard Busines School - Working Knowledge
Online business strategy e-zine from Harvard Business School that includes a special section on marketing.
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INSEAD Knowledge
This B-school site has several categories (themes), including one devoted to marketing, that offer articles, case studies, working papers and other materials including one devoted to marketing. However, some of this material is available only in abstract form and all materials require registration (free) to view.
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Knowledge@Wharton
Leading business school publishes a bi-weekly online magazine that often includes articles on marketing strategy. May need to register (free) to access good stuff.
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LawMarketing
Marketing strategies and ideas aimed at lawyers and law offices.
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Lawyer Marketing
Another good resources for marketing legal practices. Part of the FindLaw website.
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Strategy + Business
This online site for a print publication produced by consulting firm Booz Allen Hamilton provides access (registration required) to articles on marketing strategy. While site contains a search feature, finding articles may be a little time consuming due to lack of drill down menu items.
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The McKinsey Quarterly
Offers good articles examining the feasibility of various marketing issues and other decisions faced by businesses. Some content is available free (with registration) but access to premium content is limited to paying subscribers.
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