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Buzz Marketing Article - BusinessWeek
While this article is now a little dated, it is one of the first to provide insight into a new twist on word-of-mouth marketing.
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Canadian Sales Professional Association
Good stuff on this site is restricted to members including access to job information such as job openings and sales resource lending library.
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ChangingMinds
This site's principle focus is on the concept of persuasion and how persuasive techniques can be used in both beneficial and harmful ways. For marketers the most important contribution is the coverage this site provides for: 1) understanding how people communicate, with coverage of the communication process, the effect of words, and the importance of colors; and 2) understanding personal selling, with coverage of handling objections, negotiation and closing the sale.
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Cold Calls
Sales managers may find training value in this Inc. Magazine article that discusses the uses, techniques and potential problems with making sales cold calls.
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Customer-Driven Marketing
Several articles from Inc. Magazine examines the use of satisfied customers to pass along your message and to generate referrals.
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Entrepreneur.com
This site offers many articles on selling tactics and tips often written by successful sales professionals.
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Exhibitor Online
From Exhibitor Magazine this site is devoted to trade shows and exhibitions marketing. Contains useful articles, links and searchable database.
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Grassroots Marketing
Another very good set of articles from Inc. this time focusing on grassroots marketing efforts.
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How Building a Sales Team Works
This site is part of the how-to site HowStuffWorks.com, and features 6 brief lessons for sales training and management.
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HowStuffWorks - MoneyStuff
This how-to site has produced several business resources areas that would be of interest to salespeople including sections on Sales Tips and Techniques section and on Trade Shows.
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Incentive Magazine
An online publication that shows how to increase motivation and performance through the use of incentives.
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Job-Interview.net
While this site is mostly geared to those who are interviewing for a job, sales managers may find some good ideas as well for conducting job interviews including potential questions.
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justsell.com
Offers articles, tips and ideas for each stage of the sales cycle but requires registration (free) to access.
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Manufacturers Representatives Directory - Housewares.org
Offers searchable directory for finding reps in the housewares industry.
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Manufacturers' Agents National Association
As a major association for manufacturers' representatives (agents), this site offers a number of useful features including information for locating reps, online classified section for those posting jobs or seeking jobs and an explanation section for learning about the value of using manufacturing reps. Also includes a nice page of links to other manufacturing reps in several industries.
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Manufacturers' Representatives Educational Research Foundation
Non-profit organization focusing on independent reps. Includes a directory of 30 manufacturers' representative trade groups from a wide range of industries, articles for how to find a rep and other information.
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Mobile Enterprise
This site is not exclusively a sales sites but its article database and case studies do include coverage of SFA.
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Nielsen Buzz Metrics
Nielsen, which is most well known for its television ratings, has this research arm that measures concepts that are known by such names as controlled word-of-mouth, consumer-generated media or buzz marketing. For those unfamiliar with this concept, the site does contain some basic informations, white papers, webinars and blogs.
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O.M.G. Lycos
This site from Lycos collects, allows viewing, and offers the means for passing along (through RSS feeds and email) leading viral marketing ads. In a way by having such a site Lycos is a "viral distributor," which may not sound pleasant but does serve a purpose for the advertising industry.
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Sales and Marketing Management
Publication that contains good articles and information directed at selling and managing a company's sales and marketing efforts. Access to most articles are available free for a three-month period following publication. Site also contains links to several other useful business magazines.
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