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ABYZ At this site visitors will find an extremely detailed list of links to newspapers worldwide. Site also has a pretty good list of other media links such as magazines and online media sites.
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Advertising Media Internet Center Provides information for anyone interested in the activities of media planners, buyers, sellers, and researchers. Must sign up (free).
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American Journalism Review This magazine site offers links to a large number of media sources including magazines, newspapers and broadcast media.
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American List Council Glossary Offers direct mail glossary of terms.
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Arbitron Most well known as a provider of local television and radio rating services and national radio measures through its RADAR service. Site has many articles and research reports.
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Audit Bureau of Circulation Not-for-profit, self-regulatory auditing organization for verifying circulation and other information for the advertising community.
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BPA International Not-for-profit global provider of circulation verification and interactive marketing intelligence. The site offers an extensive array of resources inlcuding a Reports Library that contains circulation data and other reports for many industries, though access requires registration (free).
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BRAD - British Rates and Data For UK advertising this site offers access to rates for over 13,500 media outlets. Also provides data on activities of advertising agencies and leading advertisers.
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Cision Offers high-end and expensive services for aiding in media placement including Bacon's media directory that lists information on thousands of reporters and media outlets.
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ClickZ Leading provider of information, Wweb statistics and articles for online advertising and marketing including articles on Internet advertising basics, email advertising, media buying and more. Also provides coverage of video, rich and streaming media and provides yearly Online Marketing Excellence Awards .
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ClickZ - Media Buying The ClickZ Network is mostly focused on internet advertising and offers regularly updated articles on several media-related areas including basics of media buying, media buying strategy and behavioral targeting.
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DailyEarth Offers an extensive listing and links to international newspapers. Also, has a nice feature that provides a map showing location of the city a newspaper covers.
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Direct Marketing Glossary Definitions for the field of direct marketing and direct mail.
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Direct Marketing Guide This guide offers a good starting point for anyone new to direct marketing and especially direct mail. Presented as a series of over 60 statements.
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Direct Marketing News Website from the publishers of Direct Marketing Magazine contains industry news in multiple categories such as catalogs, circulation marketing, infomercials, and many more.
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DoubleClick Research Reports This leading online advertising service provider has a special research and reports section covering many issues related to Internet advertising metrics. Also includes a special report titled The Decade in Online Advertising (1994-2004) (in PDF format) that provides a nice summary of the history of online advertising beginning with the first banner ads in 1994.
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Federal Trade Commission Workshop Report on Spyware Extensive report (in PDF format) summarizes issues covered at a workshop held to discuss computer vulnerability including those related to Internet advertising schemes such as spyware and adware. Includes definitions, how software is acquired, legal ramifications and more.
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Gebbie Press: Media Links Provides links to over 24,000, mostly US, media outlets including local TV stations, magazines, radio stations, and newspapers. Fee required.
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GreatLists.com This site offers a directory for locating business-to-business mailing lists. Includes searchable database of lists that can be broken down by industry. Also FAQs page offers useful information about using mailing lists. Note that once a list is found payment is required to obtain the list.
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How Product Placement Works Good detailed article on product placement that includes excellent examples.
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