Top Marketing Tutorials

How to Write a Marketing Plan

What is Marketing?

Marketing Research

Managing Customers

Tap to See More

Marketing Book

KnowThis: Marketing Basics Book

KnowThis: Marketing Basics 3rd Edition

$30 for Print (336 pages)
$9.99 for eBook

KnowThis: Marketing Basics, 3rd Edition offers detailed coverage of essential marketing concepts and is ideal for the marketing novice, the marketing educator, the marketing professional and anyone else who needs to know about marketing. This book includes more than 60% new material not found on KnowThis.com.

Tap to Learn More

Marketing Mini-Cases

KnowThis.com offers our own Marketing Mini-Cases covering a wide-range of marketing issues. Below is a list of our current offerings.

The Sleek Skier
California Playsets
Snappy Snacks
The Perfect Pasta Producers of Pittsburgh
The Always-On-Time Delivery Company
Athletes Attire

Tap to Learn More