In October 1998 the project moved off the university server and under the domain name  By this time the site had been chosen by CERN, originators of the World Wide Web Consortium, to be the Marketing specialty area within the World Wide Web Virtual Library.  For the next two years the site would be called the Marketing Virtual Library. (Image Date: December 1998)





KnowThis: Marketing Basics Book


$30 for Print
(322 pages)

KTMB3 Front Book Cover 120x171KnowThis: Marketing Basics, 3rd Edition offers in-depth coverage of marketing and is ideal for the marketing novice, the marketing educator, the marketing professional and anyone else who needs to know about marketing.This book includes more than 60% new material not found on

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