A category of consumer products with characteristics that include: product appeals to medium-sized target market who occasionally purchase and will spend time locating; product is relatively expensive; and product is selectively distributed.
To search by phrase enclose terms in quotations marks. (e.g., “marketing research”)
FREE Highly-Detailed Marketing Tutorials
KnowThis.com offers over 35 freely available, in-depth tutorials. To see a full listing of all our tutorials click here or for a specific tutorial category click on a listed item below.